If you have been into internet marketing, you would know the importance of having an email list of your own. In case you don’t, then here are a few benefits.
Every time you launch a new product you do not have to worry about how to tell people about it. Just send an email to 10,000 subscribers and there you have the initial sales. But you don’t have 10,000 subscribers…In a while about that.
Someone new comes to your site and reads your complete sales page but for some reason does not buy the product. The good news leaves his email on your email list. You can now send them information about the further developments in the product and as soon as the person feels comfortable and secured enough, they buy!
As mentioned it is difficult to have an email list of 10,000 subscribers and people who have those lists have built them in years. However, a few things you can do to get around a 40% increase in your subscription are listed below.
1.) This tip has been repeated again and again but provides a free bonus for subscribing. You would ask what if they subscribe and as soon as they get the free bonus they cancel? If your very first email sent to them is not making an impact then they are anyway not going to read the rest… In the first email have quality information sent to them along with the bonus you promised. If possible, promise another free bonus coming soon. Could be a report or even a flash website template that depends on who is reading your emails.
2.) Promote your email list in other’s email lists. Let me explain. Someone is reading a website design newsletter that provides scripts. This reader sees your search engine promotion advertisement in this list and visits your site. If he is designing a website then most probably he is also looking for information on how to promote it. On your website, make this information available and promise a lot more in your newsletter.
3.) Write articles. This builds credibility and puts you in the seat of a Guru who knows a lot about a certain subject that people want to know about. In the resource box mention that you are running a newsletter. With the knowledge, you just presented, expect substantial growth.
4.) Get into a newsletter joint venture. This is where a person subscribing to a different newsletter sees an option to sign up for your newsletter after they have joined the original one. Similarly, your thank you page shows an option to join the other newsletter.
Additionally, don’t just have a newsletter link leading to your subscription page, but instead, have the subscription box on all pages. This may sound simple, but this alone will get you at least 10% growth in sign-ups.
You can use this article in its totality on your website providing your visitors with tips and tricks which they never think of and respect you as a Guru.
